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Integrate Skype into your business plan to save on phone
bills, add international numbers and let customers click
to call.
Communications expenses have increased
monumentally over the past decade. When I started my home
based business, communications was easy. I only needed one
business line and one home line, and I could use the home
line for my dial-up during my workday. But no more. Now
we have the expense of high-speed internet and mobile phones--necessities
for our eBay businesses. However, this can really ratchet
up your communications expenses.
Lucky for us, eBay smartly purchased Skype. Skype is software
that you download to your computer that allows you to communicate
with anyone else who has Skype at no additional cost beyond
the expense of your high-speed internet connection.
At a minimum, Skype will allow you to use your computer,
along with a microphone and your regular computer speakers,
as a telephone. You can contact any member of Skype, anywhere
in the world, at no charge. That's right: All Skype-to-Skpye
calls are free. As wonderful and simple as that is, Skype
has other revolutionary features that can really expand
your business:
-
SkypeIn: I love this feature. With SkpyeIn, you can buy
a special phone number for your Skype account so people
without Skype can contact you on your Skype account. The
best part is, if you do a lot of business in, say, London,
you can get a local London number so your customers won't
incur long-distance charges when reaching you. This can
also make your business look pretty big-time--clients will
think you have a remote office across the Atlantic! You
can get up to ten different SkypeIn numbers. A SkypeIn number
costs about $39 a year.
-
Skype Voicemail: If you're not at your computer
when another user attempts to call you, your account
can receive and
store voice-mail messages. You can check the voice
mail and get your messages when you return to your office
and
are clear of work. This feature is free when you
purchase a SkypeIn phone number. If you purchase it
separately, the
annual cost is about $19.
-
SkypeOut: You can call any number in the
U.S. and Canada (mobile or landline) for free.
And Skype has very reasonable
charges for calls made to non-Skype phones in
foreign countries through SkypeOut. International
per-minute charges vary
by country, but they start at about 2 cents. Look
here for
a complete listing of international per-minute rates.
To increase my communications convenience,
I recently got a Skype DualPhone. The DualPhone is a cordless
phone that
carries my office landline as well as my Skype line. It
plugs into my computer with a USB connection to pick up
my Skype calls, and a phone wire plugs into the wall jack
to access the landline. The best part about this phone is
that it uses a new technology that expands the strength
and range of the wireless phone. Since my home was built
after the Northridge earthquake hit California in 1994,
it has a good deal of steel in the structure to prevent
it from collapsing in the next "big one." Unfortunately,
this had precluded my using a wireless phone too far from
its base--until I got the DualPhone. Now I can access Skype
and get free long distance from anywhere in my home or office.
(For more information, check out their website at www.dualphone.net.)
Skype is adding more features all the time. The PC version
of the software, for instance, even allows for free video
calls on your computer (assuming you have a webcam or other
camera PC setup). You can also add a Skype button to your
e-mails, allowing your contacts to just click to call you.
You can Skpye conference with a group of people, put on
a Skypecast (similar to a podcast with no iPod involved),
and you can already integrate Skype into some of your eBay
listings. To download the software for PC, MAC or Linux,
just go to www.skype.com, and click the "Download Skype" link.
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easiest way to ship products to buyers is Endicia. Print
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If you have eBay questions, let me know and I'll try to answer
them in future newsletters.
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Marsha Collier's Cool eBay
Tools Newsletter
Copyright 2005 The Collier Company,
Inc. All rights reserved. ISSN Applied For
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LEGAL INFO: eBay® is a registered trademark of eBay®,
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with eBay in any way.
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